Web design for window cleaners
A round is an asset. It should look like one.
Window cleaning is one of the few trades where the customer list is worth more than the van. Rounds get bought and sold, and what they sell on is how many houses, how tight, and how reliably they pay. A website that fills the gaps on the streets you already do is worth more than one that brings work from twenty miles away. We build it that way, then host it and look after it, with a £0 upfront website design fee.
- Per month: £49.99
- Upfront website design fee: £0
Illustration: a window cleaning companies pictogram beside an example website built for that trade.
The round
The best new customer lives next door to an old one.
Every extra house on a street you already clean is nearly pure profit: the ladder is already off the van and the water is already in the tank. A house on the other side of town is half an hour of diesel. Your website should be recruiting the first kind.
- Name the streets, not the city
"Chester" is competitive and vague. Hoole, Upton and Vicars Cross are what people actually type, and they are the searches you can win.
- Say where the round has room
A short line saying which areas you are taking on this month turns your website into a recruiting tool for the exact streets you want.
- A full round is good marketing
Saying an area is full does not lose you work. It makes you the cleaner people wait for, and it stops you driving across town for one house.
The streets you already do, then the ones you would like to.
Prices from
Publish the price. It is the whole conversation.
Window cleaning is priced by house type and it barely varies, which makes it one of the few trades where publishing a list is a straightforward win. It answers the only question most people have, and it stops you quoting the same figures forty times a month.
- From, and what moves it
House type, how many windows, access and how long since the last clean. Say those beside the price and nobody feels caught out at the door.
- One-offs cost more than the round
Worth stating plainly. A first clean on a house nobody has done for two years is a different job from the fourth visit, and the page can say so without apology.
Prices shown are the example company's illustrative rates. Yours are your own, and we change them whenever you want.
On a phone
Nobody looks up a window cleaner on a laptop.
This is as close to a purely mobile trade as it gets. Somebody sees a card through the door, or a clean house on their street, and searches on a phone while standing in the kitchen. If your site is slow or the number is hard to tap, they ring the next one.
- The price is the first thing
Not a hero image, not a mission statement. House type and a price, visible without scrolling, because that is the only thing they came for.
- One tap to join the round
A short form or a phone number, not a contact page with six fields. Most people will not type more than a postcode.
- Fast on a weak signal
No heavy sliders, no video. The site loads on a phone in a back garden with two bars, which is exactly where it gets read.
The work
The round pays the bills. The add-ups pay for the year.
Every customer on your round is already a customer for three or four other jobs, and most of them do not know you do them. Saying so on the website is the cheapest growth available to you.
The round
Four-weekly or eight-weekly, same day, same streets.
- Pure water pole cleaningFed from a tank and filtered, so glass dries without spotting and frames and sills get done at the same time.
- Frames, sills and doorsIncluded as standard, which is worth saying because plenty of cleaners charge for it and customers assume the worst.
- Text the night beforeSo side gates are left open and nobody wastes a visit. The most-appreciated thing in the trade and it costs nothing.
The add-ups
Higher-value work sold to people who already trust you and already pay you.
- Gutter clearingVacuumed from the ground with camera footage before and after, usually twice a year and usually in autumn.
- Fascias, soffits and claddingThe white plastic that goes green. Transforms the front of a house and takes an hour.
- Conservatory roofsThe job people never think to ask for and are delighted by. Worth a page of its own.
Commercial
Shopfronts and small premises, usually weekly and usually early.
- Shopfronts and officesWeekly or fortnightly, before opening, invoiced monthly rather than collected at the door.
- Pubs, salons and surgeriesRegular, reliable and clustered on one street, which makes them the most efficient work you can get.
Anything you do not take on comes off the site. If you do not go above two storeys, nobody rings you for a block of flats.
Your site plan
Five pages, and the price is on the first one.
This is not a trade that needs a long website. It needs a fast one that answers the price question, proves you are local and makes joining the round take ten seconds.
Your suggested site plan
5 pagesHome
House types and prices, the areas you cover, and one tap to join the round.
- Prices from
- Areas
- Join the round
Window cleaning
How the round works: how often, what is included, the text the night before, and how people pay.
- Four-weekly
- Included
- Payment
Gutters & fascias
The higher-value work, with the camera footage that proves it was actually cleared.
- Vacuum
- Camera proof
- Autumn
Conservatories
Roofs, frames and glass, for the customers who have stopped looking at theirs.
- Roofs
- Frames
- Before and after
Areas & contact
Every street and village on the round, and the short form that asks for a postcode and house type.
- Streets
- Postcode
- House type
Generally up to five pages on Website, planned around how your customers choose.
Need something extra later? No problem. PrimeStart customers can order additional services such as extra pages, branding and one-off optimisation through their client dashboard whenever they need them.
The logic of SEO
Being found in your own postcode is worth more than being found in the city.
Website + SEO is optional monthly work on how easily local customers find you, aimed at three searches agreed with you. For a window cleaner the useful searches are unusually small and unusually specific, which is good news.
The kind of searches SEO works on
- window cleaner Chester
- gutter cleaning Chester
- conservatory roof cleaning Chester
£349.99/month total, website included. SEO never promises a position, a number of enquiries or a revenue figure. It promises the work, every month.
Already have a website you are happy with? Ongoing SEO is only available with the managed website, as Website + SEO — PrimeStart does not run SEO on a site it does not host. If you would rather keep your current site, talk to us first and we will tell you honestly whether moving it across is worth it.
- 1
A website that answers the price
Somebody standing in their kitchen with a phone wants a number and a postcode check. The site that gives both in five seconds gets the customer; the one with a slideshow does not.
- 2
Found by the people already looking
The SEO work is monthly work on the local searches, your Google Business Profile and the listings that decide who appears when somebody near you types window cleaner near me.
- 3
Density beats reach
Visibility in the three suburbs you already work is worth far more than visibility across a county, because those are the houses you can add without adding a mile.
- 4
A site that turns a look into a round
Price, postcode, one tap. The whole point is that joining the round takes less effort than closing the tab.
We research your area first, recommend three that make commercial sense, explain why, and agree them with you before any work starts.
Your Client Platform
One place to watch it being built, and to change a price.
Every PrimeStart customer gets their own Client Platform. It is where the project lives: the stage it has reached, what we are waiting on, the draft to look through, and the button that says you are happy with it.
- Follow the build stage by stage, without emailing to ask
- Send photographs straight from your phone
- Message PrimeStart directly, with the whole thread in one place
- Preview the draft on a laptop and a phone, and mark up changes
- Approve the website before anything goes live
- Ask for changes afterwards, and order services when you need them
- See your SEO report, tracked searches and recommendations each month (Website + SEO)
There is nothing technical to learn. One login to your Client Platform, and you never have to open WordPress.
Illustration of the Client Platform for a fictional window cleaning companies business. SEO reporting is included with Website + SEO.
The plans
The same window cleaning website, with or without the monthly SEO work.
The Website is the whole thing: designed, built, hosted, managed and kept current, with your domain name included. Website + SEO adds monthly work on how easily local customers find it. Clear pricing. Straightforward terms. No surprises.
A window cleaner's website built around the round, published prices and a form that takes ten seconds.
Designers usually charge for the build before the website exists. We absorb that cost and recover it through the monthly service, which is why the plan carries a minimum term, and why there is nothing to pay up front beyond the first month.
Complete the term and the website is yours: stay with us on a rolling basis with no new minimum, or move it to hosting of your own.
Want PrimeStart working on how customers find you? Website + SEO is £349.99 a month in total, with the same website included. The same managed website, plus monthly work on three agreed local searches, aimed at the streets you already cover. How SEO works
£49.99per month
- Upfront website design fee
- £0
- What you pay to start
- Your first £49.99, at signup
- Minimum term
- 18 months
- Over the minimum term
- 18 × £49.99 = £899.82
- After month 18
- The website is yours
- If you stay
- £49.99 a month, rolling, no new minimum
What the plan includes
- Your prices by house typeThe only question most customers have, answered before they ring
- The round, street by streetEvery area you work, so you fill gaps instead of adding miles
- Built for a phone firstBecause nobody has ever looked up a window cleaner on a laptop
- The add-ups given roomGutters, fascias and conservatories, sold to customers you already have
- A ten-second join formPostcode and house type, arriving as one message
- A professionally designed, custom-built WordPress websiteGenerally up to five pages, planned around how window cleaning companies are chosen
- Hosting, your domain name and SSLIncluded and managed by PrimeStart
- Security, backups and updatesKept current, backed up regularly, WordPress and plugins updated by us
- Enquiry forms and basic Google foundationsForms that reach you; structure, titles and descriptions search engines read
- Support, small changes and your Client PlatformReasonable small changes subject to fair use, and one place to follow, message and approve
How it works
Your part takes less time than one street.
Choose a plan, tell us your prices and your areas, then tell us what to change on the draft. We do the rest.
- 1
Choose your plan
Website, or Website + SEO. The upfront website design fee is £0 and your first monthly payment is taken at signup.
- 2
Tell us the round
A short onboarding in your Client Platform: your prices by house type, how often you come, the streets and villages you cover, the extra work you do, and where enquiries should land.
- 3
Ready to Build
We check we have what we need. If a price or an area needs a decision, we say exactly which, and get on with the rest.
- 4
First draft
A working draft on a phone first: prices, areas, and the ten-second join form.
- 5
Approve and launch
Reasonable in-scope changes, then you approve it. Nothing is published until you say so.
We aim to have your first website draft ready within 5 working days once PrimeStart has everything needed and confirms your project is Ready to Build. Payment alone doesn’t start the clock; missing details, revisions or domain delays can extend it.
You review the draft and request reasonable in-scope changes. If there’s a genuine problem we can’t put right within scope after reasonable attempts, we can cancel the agreement and refund Website subscription payments made, subject to any disclosed non-recoverable third-party costs.
Questions window cleaners ask us
How much does a website for a window cleaner cost?
What happens at the end of the 18 months?
Is the domain name included?
Is a website worth it when most of my work comes from cards and referrals?
Should I really publish my prices?
Can people pay through the site?
How quickly will I see a first draft?
What is SEO, and do I need it to start?
You keep the glass clean. We'll keep the website clear.
Web design for window cleaners at £49.99 a month with a £0 upfront website design fee: your prices published, your round street by street, and a form that takes ten seconds.
Prefer to call? +44 7446 265140 or email contact@primestart.co.uk