Web design in Kentish Town
Kentish Town Road runs from Camden Road to Highgate Road. "Somewhere on the road" is not an address a search can use.
A Kentish Town Road website that names the stretch you trade on, for £49.99 a month.
- Website: £49.99/month
- Website design fee: £0 upfront
- Minimum term, then it is yours: 18 months
Illustration: Kentish Town marked on a map of Greater London, beside a listing card for a local business whose website PrimeStart looks after.
Kentish Town has what most of this part of Camden does not: a continuous parade along a single road, and two working interchanges within a few minutes' walk of each other - Kentish Town station on the Northern line and Thameslink, and Kentish Town West on the North London Line, reopened in 1981 after a fire closed it for a decade. The Assembly House at 292-294, a Grade II listed pub built in 1898, sits partway along it as a fixed point most people searching the road would recognise. Behind the road itself, the Bartholomew Estate is a separate, residential conservation area with no shops of its own. A parade this long only converts a search into a customer when the site says which end of it you're actually on. We design, build, host and manage that kind of site for £49.99 a month, and we can work on your Google visibility once it's live.
Illustration: a customer in Kentish Town types “hair salon kentish town road” into a search engine. No position or result is implied.
Two stations bring people onto the road. The search still has to say which end.
"Hair salon kentish town road", "cafe nw5", "dentist near kentish town station": most of this searching is done by someone already on the road, comparing what's within walking distance rather than discovering the area for the first time. Ongoing SEO is monthly work on three agreed searches like these, so more of that comparison lands on you.
- 01“hair salon Kentish Town Road”
Made by someone already on or near the road comparing options within a short walk, most of whom have no way of knowing which stretch a result actually sits on unless the site tells them.
- 02“cafe near Kentish Town station”
Searched by commuters and Thameslink passengers changing at the interchange, whose walking radius is a few minutes either side of the station, not the length of the whole road.
- 03“dentist NW5”
A postcode-level search made by someone choosing between practices along the road's full length, where naming the actual stretch and nearest landmark, such as the Assembly House, narrows the decision.
Examples only. The three searches are agreed with you around the work you want more of and what people actually type on Kentish Town Road. Nobody can promise a position, and we don't.
Illustration of a local search results page for “hair salon kentish town road”: a map with pins and a short list of businesses, one of them labelled “your business”. The businesses and ratings are examples; no position is implied.
An illustration of the kind of local results SEO works towards. The businesses, ratings and positions shown are examples, not a ranking or a result for any particular business.
Kentish Town
A genuine parade, adopted as a conservation area in 2011, running the length of a lost river's old course.
The Kentish Town Conservation Area appraisal, adopted in February 2011, covers Kentish Town Road as a former elevated suburb built along the buried course of the River Fleet - a continuous run of shopfronts from the Camden Road end up to the Highgate Road junction, longer than almost anything else in this part of Camden. Two stations anchor it: Kentish Town, an interchange between the Northern line and Thameslink, and Kentish Town West on the North London Line, which closed after a fire in April 1971 and did not reopen until October 1981.
The Assembly House at 292-294 Kentish Town Road is Grade II listed, built in 1898, and its interior is on CAMRA's National Inventory of historic pub interiors - a fixed, recognisable point roughly midway along the road that a search can be anchored to. Behind the road, the Bartholomew Estate, a conservation area of its own since 2000 bounded by Islip Street, Bartholomew Road, Oseney Crescent and the rear of Kentish Town Road, is residential and holds no shops - it is not a second parade, and a website should not describe it as one.
A 2005 shopfront survey found 53 of the road's 87 shops independently owned, though that figure is now two decades old and chain replacement of independents on the road is documented as having accelerated after 2009, so it describes a moment, not the road today. What has not changed is the road's length: a business near the Kentish Town station end and one near Highgate Road are both correctly described as "Kentish Town Road", and a search for either needs the actual stretch named to land on the right one.
- Kentish Town Road near the station interchange
- Kentish Town Road towards the Highgate Road junction
- the stretch by the Assembly House
- Kentish Town West station
- the Bartholomew Estate
If you trade near the station interchange or towards Highgate Road, the site says that specifically. If you cover the whole road, it says that instead.
Two ways to start on Kentish Town Road.
A professional website, or that website with ongoing SEO from the start. The website is built to the same standard whichever route you take.
£0 upfront website design fee
For shops, cafes and services on Kentish Town Road that need a site making clear which end of a long parade they trade from, since the road's name alone leaves that open.
- Professional managed WordPress website, generally up to 5 pages
- Built around your services, the areas you cover and how customers contact you
- Domain name, hosting, SSL, backups and updates handled for you
- Reasonable small changes, subject to fair use
- 18-month minimum, then the website is yours
Website included. The £49.99 is not added on top.
For businesses competing for attention along a genuine, continuous parade, where being found and being chosen over the shop two doors down both matter.
- Everything in Website
- 3 agreed priority Google searches for your area
- Monthly optimisation and Google Business Profile work
- Clear monthly reporting on what was done
- 6-month SEO minimum; every month of it counts towards the Website term
The price is the same near the station as it is towards Highgate Road. Not sure which fits? Talk to someone first or see the full pricing details.
Kentish Town industries
The trade decides the shape of the site. The stretch of road decides who's actually looking.
A salon near the station and a dentist towards Highgate Road are both on Kentish Town Road, but they are answering different searches from different ends of it.
Eighteen months, then the website is yours.
The Assembly House has stood on Kentish Town Road since 1898. Complete the minimum term here and this website is a business asset that belongs to you outright, whether you stay with PrimeStart or not.
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Month 1
We design and build it
Your first £49.99 is taken at signup. We build the website around your business and you approve it before anything is published.
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Months 1 to 18
We host, manage and support it
Hosting, security, backups, updates and reasonable small changes, while you make the monthly payments. 18 payments of £49.99, £899.82 in total.
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After month 18
The website is yours
Complete the minimum term and the payments due under it, and the website belongs to you. It was built for your business, and it stays with your business.
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Your choice
Stay, or move it
Stay with PrimeStart at £49.99 a month on a rolling basis with no new minimum term, or move the website to hosting of your own.
Moving the website elsewhere is subject to the third-party licences any website relies on, such as WordPress, plugins, fonts and stock photography. The full wording lives in the Website Subscription Terms.
Everything a Kentish Town business needs from its website, in one monthly plan.
Design, build, hosting, security and the ongoing technical work are all part of the same plan, so there is nothing to add on and nothing to remember to renew.
- Design
- Build
- Hosting
- SSL & security
- Backups
- Updates
- Enquiry forms
- Mobile-ready
- Ongoing management
- Support
Questions from Kentish Town businesses
Do you work with businesses on Kentish Town Road specifically?
Kentish Town Road is a long road. Does that matter for a website?
Is the Bartholomew Estate part of the Kentish Town Road parade?
We already have a website we like. Can you just do the SEO?
What does a Kentish Town business website cost?
How does ongoing SEO work?
Do you count the two Kentish Town stations as one landmark?
Nearby
Also working with businesses across the rest of Camden.
The same plans, the same price and the same standard of website along Kentish Town Road and across the surrounding streets.
Gospel OakWeb design in Gospel Oak →
Dartmouth ParkWeb design in Dartmouth Park →
Tufnell ParkWeb design in Tufnell Park →
Camden TownWeb design in Camden Town →
Somewhere else? PrimeStart works with businesses across the whole of the UK. Find your area or get in touch.
Ready for a Kentish Town Road website that says exactly where you are?
A professional website for £49.99 a month, designed, built and looked after by PrimeStart, for businesses along Kentish Town Road, with ongoing SEO ready whenever you want more of the right searches to find your stretch of it.
18-month Website minimum, £899.82 in total. First monthly payment at signup. Complete the term and the website is yours.
Photographs: David Howard, CC BY-SA 2.0, via Wikimedia Commons · Tom Page, CC BY-SA 4.0, via Wikimedia Commons · Bryn Holmes, CC BY-SA 2.0, via Wikimedia Commons · Reading Tom from Reading, UK, CC BY 2.0, via Wikimedia Commons · Marathon, CC BY-SA 2.0, via Wikimedia Commons