Websites for farriers
Farrier web design that shows which areas you're taking on new horses in.
PrimeStart designs a website around your business, then hosts it, updates it and looks after it for you. Built to answer an owner's question before they try the next farrier on the list — from £99.99 a month with £0 upfront design fee.
Example enquiry — not a real customer
Example design — fictional business
Why a website
An owner looking for a farrier is trying to solve a problem quickly.
They want to know whether you cover their area, whether you're taking on new clients, and how to book a visit. A site that answers all three clearly, rather than a phone number that isn't always answered on the road, is often the difference between a booking and a search for someone else.
An owner checks whether you cover their area
Your coverage area, described exactly as your business sets it, rather than left to a phone call to find out.
An owner checks your registration
Farriers Registration Council registration, stated where confirmed, rather than left unstated.
An owner checks routine versus remedial work
Told apart clearly, with your own prices, rather than one vague "shoeing service" line.
They want a fast way to book a visit
A simple enquiry route, rather than a form built for something else, catches the enquiries you'd otherwise lose on the road.
Getting found
An owner usually searches before they ever call.
"farrier near me", "farrier Ludlow taking new horses", "remedial farrier for laminitis" — searches made by owners looking for a farrier who covers their area. Website + SEO is the ongoing work of being visible when they do.
- Local searches, agreed with you. We pick the three searches that matter most to your business — say, "farrier Ludlow", "farrier near me" and "remedial farriery Shropshire" — and work on them every month.
- Google Business Profile. Set up and kept current, so you appear on the map with your coverage area, your services and a way to get in touch.
- Reviews handled carefully. A simple way to gather genuine reviews from owners you've visited, shown as written and never used to imply a result we can't confirm.
- Content that answers real questions. What routine and remedial shoeing involve, and how often a horse typically needs a visit, written accurately for the owners asking.
- A monthly report you can read. What moved and what we're doing about it — in your Client Platform, without the analytics jargon.
We never promise rankings or a number of new visitors. We do promise consistent, honest work on being found — and to show you exactly what we did.
Built for you
An owner deciding who to call needs a clear answer fast, not one generic farriery template.
They're checking whether you cover their area and whether you're registered, and a generic template that never actually says either makes that harder than it should be. We don't.
Every PrimeStart website is designed from scratch and custom coded on WordPress in HTML and PHP — no page builders, no theme bought off a shelf with your logo dropped in. It's built around what your business actually offers: your services, your coverage area, and your own registration.
"An owner looking for a new farrier wants to know, clearly, whether you cover their area and whether you're registered. Show them both, and most of the hesitation goes away."
Why coverage area and registration sit side by side on every farrier's site- 1
Routine, remedial and hot or cold shoeing, never assumed together
Described exactly as your business has them, never inflated to look bigger than it is.
- 2
The towns and areas you actually visit
Never left to guesswork or overstated to cover an area you don't.
- 3
Farriers Registration Council registration, shown exactly as held
Never assumed or invented on your behalf.
- 4
A link to your existing booking process
Never an online booking or calendar system we build — a clear route to however visits are already booked.
What's included
Everything a website needs to run, handled for you.
You don't need to learn hosting, domains or WordPress. Every PrimeStart website comes with the technical side done and looked after — for as long as you're with us.
Design & build
- Custom design around your businessApproved by you
- Custom coded on WordPressHTML & PHP
- Up to 5 pages to startMore via your platform
- Mobile-first, fast loading
Hosting & security
- Hosting, included
- Domain name & SSL certificate
- Daily backups
- Security monitoring & updates
Changes & management
- Small changes when you need themWithin service scope
- WordPress & plugin updatesEvery month
- Enquiry forms to your inbox
- Support from real people
Your Client Platform
- See your site's progress
- Request changes in a click
- Order extra pages
- SEO reports (Website + SEO)Monthly
We're on the website. Updates, fixes, backups and changes happen in the background — you'll only hear from us when there's something worth hearing.
How it starts
Choose your plan
Two plans. The difference is whether you want help being found.
Both give you a complete, managed website. One adds ongoing SEO work to it. Pay monthly, or pay upfront for the year and save 25%.
Website
A professional farriery website, looked after for you.
£99.99a month
Save 25%
12-month plan. £0 upfront design fee.
Start my websiteDesign, build, hosting, domain, SSL, backups, updates, small changes, support and your Client Platform login.
Website + SEO
For businesses who want help being found on Google.
£349.99a month, in total
Save 25%
Includes your managed website. SEO runs for a 6-month minimum.
Start Website + SEOEverything in Website, plus three agreed local searches worked on monthly, Google Business Profile, reviews, technical fixes and a monthly report.
First payment at signup, no setup charges. Monthly customers own their site after the agreed 12-month term; upfront customers can take early handover once the site is complete and approved. Full terms on the pricing page.
Questions
What farriers ask us.
The commercial questions, answered plainly. Anything else, ask us — a real person will call you back.
Not sure which plan?
Tell us how much of your bookings come from search versus regulars and word of mouth, and we'll say honestly whether SEO is worth it for you yet.
Request a callCan the site show our own prices?
Does the website include online booking?
Can the site mention our registration with the Farriers Registration Council?
Can the site describe our coverage area?
How much does a website for a farrier cost with PrimeStart?
Is the domain name included?
How quickly will I see a first draft?
Get started
You care for the horses' feet. We'll build the website.
Choose a plan, tell us about your business, and see your first design before anything goes live.
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