Web design around Tottenham Green

There is no high street here. CONEL's timetable and the Bernie Grant Arts Centre's programme decide when your customers are actually around.

A Tottenham Green website built around a college and theatre timetable, for £49.99 a month.

  • Website: £49.99/month
  • Website design fee: £0 upfront
  • Minimum term, then it is yours: 18 months

Illustration: Tottenham Green marked on a map of Greater London, beside a listing card for a local business whose website PrimeStart looks after.

Tottenham Green

Tottenham Town Hall, the Bernie Grant Arts Centre, the Marcus Garvey Library, the leisure centre and the college: five public buildings around a green, and almost no shopping between them.

Tottenham Green is genuinely small, and it should be described that way rather than inflated into something it isn't. The area around the green is home to the Grade II listed Tottenham Town Hall, the Marcus Garvey Library, The College of Haringey, Enfield and North East London, Tottenham Green Leisure Centre and the Bernie Grant Arts Centre, a £15 million purpose-built multi-arts centre at Town Hall Approach Road designed by David Adjaye and opened in September 2007, with a 274-seat auditorium, studio and rehearsal space, a cafe and bar, and an enterprise centre. That is a genuine cultural and civic cluster. It is not a retail centre. There is no shopping parade of any depth, only the High Road frontage passing the green and a Sunday market on the second Sunday of the month.

That shapes trade completely differently from the working high street at Bruce Grove a few hundred metres south, or the market and interchange at Seven Sisters just beyond it. Here, the businesses that do well are the ones built around the institutions rather than in competition with a shopping street that doesn't exist: cafes and food near the college and the library, print and creative services near the arts centre's enterprise space, childcare and professional services on the surrounding streets, and community and training organisations that use the green's own buildings. Tottenham Green was designated a conservation area in 1976 and sits within the wider Tottenham High Road Historic Corridor, so what change is possible to the buildings themselves is limited in the same way it is at Bruce Grove.

The practical consequence is that opening hours here have to match a timetable nobody in the business sets. A college day starts and ends at fixed times; the library and leisure centre run to their own weekly schedule; the arts centre's programme creates evening surges around performance start times that have nothing to do with a normal closing time. A website that publishes real hours against that rhythm, and says plainly whether a business is open before an evening show or during college holidays, does the job a passing shopper would otherwise do by simply looking in the window — except there is no window to look in.

Two ways to start around the green.

A professional website, or that website with ongoing SEO from the start. The website is the same standard whichever route you take.

Website
£49.99per month

£0 upfront website design fee

For a cafe, creative practice or professional service built around the college, the library, the leisure centre or the arts centre, that needs a site publishing real hours against a term-time and theatre-programme rhythm rather than shop opening times.

  • Professional managed WordPress website, generally up to 5 pages
  • Built around your services, the areas you cover and how customers contact you
  • Domain name, hosting, SSL, backups and updates handled for you
  • Reasonable small changes, subject to fair use
  • 18-month minimum, then the website is yours
Website + SEO
Website included
£349.99per month total

Website included. The £49.99 is not added on top.

For creative, community and training organisations based around the green competing for the same audience the Bernie Grant Arts Centre and the college attract, where being found by name matters as much to a funder or partner as to a customer.

  • Everything in Website
  • 3 agreed priority Google searches for your area
  • Monthly optimisation and Google Business Profile work
  • Clear monthly reporting on what was done
  • 6-month SEO minimum; every month of it counts towards the Website term

The price is the same at Tottenham Green as it is anywhere else in the UK. Not sure which fits? Talk to someone first or see the full pricing details.

Eighteen months, then the website is yours.

Complete the minimum term and this one belongs to you, whether you stay with PrimeStart or not.

  1. Month 1 We design and build it

    Your first £49.99 is taken at signup. We build the website around your business and you approve it before anything is published.

  2. Months 1 to 18 We host, manage and support it

    Hosting, security, backups, updates and reasonable small changes, while you make the monthly payments. 18 payments of £49.99, £899.82 in total.

  3. After month 18 The website is yours

    Complete the minimum term and the payments due under it, and the website belongs to you. It was built for your business, and it stays with your business.

  4. Your choice Stay, or move it

    Stay with PrimeStart at £49.99 a month on a rolling basis with no new minimum term, or move the website to hosting of your own.

Moving the website elsewhere is subject to the third-party licences any website relies on, such as WordPress, plugins, fonts and stock photography. The full wording lives in the Website Subscription Terms.

Searches here follow the college timetable and the Bernie Grant programme, not shop hours.

"Cafe near Tottenham Green", "photographer N15", "nursery near the college": people search around what's on at the institutions, at the moment their class, shift or show is starting or ending. Ongoing SEO is monthly work on three agreed searches like these, so more of those customers get the chance to find you.

  1. 01
    “cafe near Tottenham Green

    A search made minutes before a class at CONEL, a visit to the Marcus Garvey Library or a show at the Bernie Grant. It is decided on whether the place is actually open right then, which means real, current hours matter more here than almost anywhere else on the corridor.

  2. 02
    “photographer N15

    Often booked around an event at the Bernie Grant Arts Centre or a CONEL graduation, so the search is time-pressured and specific. A portfolio and a fast reply close it, not proximity alone.

  3. 03
    “nursery near the college

    Parents studying or working around the CONEL campus need childcare that fits term dates and class times, not standard 9-to-5 hours, so the site has to say plainly how the hours match a college day.

Examples only. The three searches are agreed with you around the work you want more of and what people around the green actually type. Nobody can promise a position, and we don't.

Illustration of a local search results page for “cafe near tottenham green”: a map with pins and a short list of businesses, one of them labelled “your business”. The businesses and ratings are examples; no position is implied.

An illustration of the kind of local results SEO works towards. The businesses, ratings and positions shown are examples, not a ranking or a result for any particular business.

Tottenham Green industries

The trade decides the shape of the site. The institutions decide when anyone is around.

A cafe timed to the Marcus Garvey Library's opening hours and a creative practice pitching to the Bernie Grant's enterprise space need very different websites. Each starts from how its customers choose, then adds the institution that sets its rhythm.

See every industry we build for

How it works

Your part is short.

Choose a plan, tell us about the business, review the draft. We do everything in between, and nothing is published until you approve it.

See the full process, start to finish

  1. 1

    Choose your plan

    Pick Website or Website + SEO. Your first monthly payment is taken at signup.

  2. 2

    Tell us about the business

    A short onboarding in your Client Platform: services, areas, anything you want highlighted, your logo, any photos and the number you want calls to go to.

  3. 3

    Ready to Build

    We check we have what we need. If something's missing we'll say exactly what, and work with what you have where we can.

  4. 4

    First draft

    You see a working draft of your site, on desktop and phone, and tell us what to change.

  5. 5

    Approve and launch

    Reasonable in-scope revisions, then you approve it. Nothing goes live until you say so.

Timing, stated properly

We aim to have your first website draft ready within 5 working days once PrimeStart has everything needed and confirms your project is Ready to Build. Payment alone doesn’t start the clock; missing details, revisions or domain delays can extend it.

Before you approve

You review the draft and request reasonable in-scope changes. If there’s a genuine problem we can’t put right within scope after reasonable attempts, we can cancel the agreement and refund Website subscription payments made, subject to any disclosed non-recoverable third-party costs.

Questions

Questions from Tottenham Green businesses

Straight answers on price, the term, ownership and what SEO does and does not promise.

View all FAQs · All locations

Do you work with businesses around Tottenham Green?
Yes, including businesses trading directly on the green around the Town Hall, the library, the leisure centre and the college, and organisations based in the arts centre's own enterprise space, as well as businesses that cover the wider High Road toward Bruce Grove or Seven Sisters. Everything is designed, built and managed remotely, so there is no office to visit.
There's no shopping street here. Is a website still worth it?
More so, if anything. Tottenham Green has no shopping parade of any depth, only the High Road frontage passing the green and a monthly Sunday market, so there is no passing trade to rely on. What draws people here is a college, a library, a leisure centre and an arts centre, each running to its own timetable, and a website is how a business becomes visible to that traffic when there is no shopfront doing the work.
Our hours don't follow normal shop opening times. Can the site show that?
Yes, and it should. Trade around the green surges at the start and end of college days, around class schedules and library hours, and before and after performances at the Bernie Grant Arts Centre. We build the site to publish the hours you actually keep, including whether you're open before an evening show or during college holidays, rather than a generic 9-to-5 that misleads people.
We already have a website we like. Can you just do the SEO?
No. SEO is not sold on its own any more — it is only available as part of Website + SEO, £349.99 a month in total, and that means building you a new PrimeStart website rather than adding search work onto the one you have now. Nobody can promise rankings, and we don't.
What does a Tottenham Green business website cost?
Website is £49.99 a month with a £0 upfront website design fee. The first £49.99 is taken at signup, and there is an 18-month minimum term, £899.82 in total. Once that term is complete, the website is yours.
We're a community or creative organisation, not a shop. Do you build for us?
Yes. Around the green the arts centre's enterprise space and the college attract exactly this kind of organisation, and a site here does a different job again from a shop's: it's often the thing a funder, a partner or a venue looks at before saying yes, so it needs the same clarity and proof of what you actually do.
How does ongoing SEO work?
Website + SEO is £349.99 a month total, with the website included rather than charged on top. Each month we work on three agreed local searches, for example "photographer near Tottenham Green", alongside your Google Business Profile and the website itself. Nobody can promise rankings, and we don't.

Nearby

Also working with businesses further along the corridor.

The same plans, the same price and the same standard of website across the rest of the High Road and London.

Somewhere else? PrimeStart works with businesses across the whole of the UK. Find your area or get in touch.

Ready for a Tottenham Green website built around the timetable you actually keep?

A professional website for £49.99 a month, designed, built and looked after by PrimeStart, with ongoing SEO ready whenever you want more of the right N15 customers to find it.

18-month Website minimum, £899.82 in total. First monthly payment at signup. Complete the term and the website is yours.

Photographs: John Kingdon, CC BY-SA 2.0, via Wikimedia Commons · Alan Stanton, CC BY-SA 2.0, via Wikimedia Commons · Stacey Harris, CC BY-SA 2.0, via Wikimedia Commons · David Howard, CC BY-SA 2.0, via Wikimedia Commons · Phil Richards from London, UK, CC BY-SA 2.0, via Wikimedia Commons · mattbuck (category), CC BY-SA 3.0, via Wikimedia Commons